Print & Mail Solutions, Built for Results.
Trusted to Handle Volume, Deadlines, and Detail
At Mellady Direct, we handle everything from data and design to production and delivery.
You bring the goal—we bring the strategy, speed, and in-house control to get you there.
Services
Print Products
Print Services
Direct Mail Products
Direct Mail Strategy
Direct Mail Campaign Types
Mailing Lists
Personalization With Variable Data
Graphic Design
Our Formula for Direct Mail Success
Print Products
From everyday marketing pieces to branded business essentials, we print high-quality products that showcase your brand and make a lasting impression.
Marketing Pieces
- Brochures & Flyers – Flexible formats for education or promotion
- Door Hangers, Rack Cards & Handouts – Perfect for events and displays
- Posters & Signs – Big impact for storefronts and campaigns
- Calendars, Menus & Greeting Cards – Seasonal and specialty items
Publications & Long-Form
- Catalogs & Booklets – Perfect-bound, saddle-stitched or spiral-bound
- Newsletters & Programs – Keep your audience connected
- Technical Documents – Manuals, inserts, and guides
Business Essentials
- Letterhead & Envelopes – Professional everyday communication
- NCR Forms & Notepads – Practical tools for business operations
- Presentation Folders & Hang Tags – Branded touches that stand out
Print Services
From a standout flyer to a comprehensive booklet, our team makes sure every piece is sharp, professional, and built to make an impression. Every project is custom quoted to fit your goals, budget, and timeline.
Smart Setup & Expert Guidance
- Custom Quotes, Built for You – Pricing tailored to your exact job specs, no cookie-cutter estimates.
- Print Guidance, Real Savings – We guide you to cost-efficient formats, paper stocks, and quantities that maximize impact.
- Every Press, Every Possibility – Whether it’s offset, digital, or inkjet, we choose the right press for your project, so it looks its best and runs efficiently.
- Fast Production Turnarounds – we help you stay on track and stress-free.
Premium Finishes & Specialty Options
- Custom Finishes That Wow – Die-cutting, foil stamping, embossing, and other specialty effects that make your work unforgettable.
- Specialty Stocks – Plastic cards, stickers, magnets, and specialty stocks to add dimension and value.
Direct Mail Products
We print high-quality mail pieces in every format—so your message arrives looking sharp, stands out in the mailbox, and drives response.
Core Mail Formats
- Postcards & Self-Mailers – Standard, oversized, or folded
- Letters & Envelopes – Can be personalized with various reply methods
- Newsletters, Booklets & Catalogs – Keep your audience connected with thoughtful content
- Invitations & Save the Dates – Event and seminar mailings that get opened
- Greeting Cards & Holiday Mailings – Seasonal touchpoints that build goodwill
Specialty Mailpieces That Stand Out
- Stickers, Magnets & Gift Cards – High-impact formats people notice (and keep)
- Specialty Mailpieces – Calendars, loyalty cards, snap-packs, certificates, coupons, plastic gift cards, die cut shapes and more!
And this is just the tip of the iceberg—we love a creative mailpiece!
Direct Mail Strategy
Because we don’t just print and drop—we plan campaigns with the details that drive response and save you money.
Smart Campaign Planning
- Mailpiece Expertise – We recommend formats that stand out in the mailbox without increasing postage costs.
- Smart List Guidance – From saturation to laser-targeted audiences, we can help you reach the right people.
- Budget-Conscious Planning – We optimize print specs and postage (First-Class, Marketing Mail, Nonprofit) to stretch every dollar.
Creative That Drives Action
- Personalization That Works – Handwriting-style fonts, variable images, and tailored offers that feel authentic.
- Proven Best Practices – Clear CTAs, sizes that perform, and design tweaks that move the needle.
- Continuous improvement – With tracking and testing, your campaigns get better every time.
Direct Mail Campaign Types
Not every campaign has the same goal — and we plan each one with that goal in mind. Whether you’re attracting new supporters, driving attendance, or staying connected with your audience, we help you choose the right format, list, and message to get results.
Lead Generation & Acquisition
- Prospect Mailings – Introduce your organization to new customers, donors, or members.
- Donor Acquisition Campaigns – Build your support base with targeted appeals designed to convert first-time givers.
- Seminar & Event Invites – Drive registrations with clear, compelling invitations that get opened.
Retention & Engagement
- Newsletters & Updates – Keep clients, members, and donors informed and connected.
- Seasonal Campaigns – Holiday cards, summer specials, and seasonal promotions that keep you top-of-mind.
- Thank-You & Appreciation Mailers – Strengthen loyalty and increase lifetime value with personalized gratitude.
Revenue-Driving Appeals & Promotions
- Fundraising Appeals – Spring and year-end campaigns that inspire giving.
- Special Offers & Promotions – Time-sensitive offers that boost sales or participation.
- Membership Renewals & Reminders – Nudge your audience to renew, re-enroll, or take action.
Awareness & Education
- Public Notices – Clear, compliant communications for municipalities or utilities.
- Program Announcements – Highlight new services, classes, or initiatives.
- Educational Mailings – Brochures, guides, and resources that inform and empower your audience.
Mailing Lists
Because the right list is the foundation of every successful campaign.
Build a Targeted Audience
- Purchase a Targeted List: Choose saturation, household/consumer, business, or specialty lists tailored to your goals.
- Target by Geography: Target as broadly as an entire state or as precisely as a custom-drawn neighborhood map, we help you reach the right areas.
- Target by Demographics: Blanket every address, or zero in on exactly who fits your ideal audience. We can target by income, interests, donor propensity—almost anything you can imagine.
Make Your List Campaign-Ready
- Use Your Existing List: We’ll clean, format, update moved addresses, remove duplicates, and make sure everything meets USPS standards.
- Postal Savings Built In: Every list is standardized, presorted, barcoded, and verified for fastest delivery and lowest postage.
Personalization With Variable Data
Mail merge on steroids.
Personalization That Connects
- Names, Offers & Images That Engage – Every piece feels written just for the recipient.
- Smart Segmentation – Adjust content by location, interest, donor type, and more.
- Higher Engagement, Better Results – Personalization drives more opens, more clicks, and higher response.
Seamless Campaign Integration
- Plug-and-Play Setup – Our data workflows fit smoothly into your campaign planning.
- Complex coding? That’s our specialty – We handle the heavy lifting, so you don’t have to worry about logic errors or data headaches.
Graphic Design
Our in-house design team makes sure your message doesn’t just look good—it connects. We learn your goals, understand your audience, and create print pieces that are professional, on-brand, and results-focused.
Creative That Connects
- Custom Design for Every Format – Postcards, brochures, flyers, catalogs, booklets, and more.
- Reader-Centered Creative – Layouts and messaging shaped around what matters to your audience.
- Brand-Right Creative – Consistent polished design that reinforces your identity.
Production-Ready Precision
- Prepress & Print-Perfect Setup – So every piece looks as good on paper as it did on screen.
- Have a designer or DIY file? We’ll make the adjustments to ensure it prints flawlessly.
Our Formula for Direct Mail Success
We take the stress out of direct mail by handling every detail—so your campaigns run smoothly, strategically, and right on time. You bring the goals. We bring the system.
Campaigns built to connect, convert, and deliver results.
- Discovery– We start by learning your goals, audience, and pain points —so we know exactly what success looks like for you.
- Strategy & Quote– We recommend the right mailpiece, list and timing to maximize impact while keeping cost savings.
- Design & Proof– We build your creative or prep your provided files for flawless production.
- Production– In-house precision printing, personalization, finishing, and mail prep.
- Delivery & Tracking– Your campaign is USPS-verified, mailed on time, and fully trackable—so you know exactly when it’s hitting mailboxes.
Print Products
From everyday marketing pieces to branded business essentials, we print high-quality products that showcase your brand and make a lasting impression.
Marketing Pieces
- Brochures & Flyers – Flexible formats for education or promotion
- Door Hangers, Rack Cards & Handouts – Perfect for events and displays
- Posters & Signs – Big impact for storefronts and campaigns
- Calendars, Menus & Greeting Cards – Seasonal and specialty items
Publications & Long-Form
- Catalogs & Booklets – Perfect-bound, saddle-stitched or spiral-bound
- Newsletters & Programs – Keep your audience connected
- Technical Documents – Manuals, inserts, and guides
Business Essentials
- Letterhead & Envelopes – Professional everyday communication
- NCR Forms & Notepads – Practical tools for business operations
- Presentation Folders & Hang Tags – Branded touches that stand out
Print Services
From a standout flyer to a comprehensive booklet, our team makes sure every piece is sharp, professional, and built to make an impression. Every project is custom quoted to fit your goals, budget, and timeline.
Smart Setup & Expert Guidance
- Custom Quotes, Built for You – Pricing tailored to your exact job specs, no cookie-cutter estimates.
- Print Guidance, Real Savings – We guide you to cost-efficient formats, paper stocks, and quantities that maximize impact.
- Every Press, Every Possibility – Whether it’s offset, digital, or inkjet, we choose the right press for your project, so it looks its best and runs efficiently.
- Fast Production Turnarounds – we help you stay on track and stress-free.
Premium Finishes & Specialty Options
- Custom Finishes That Wow – Die-cutting, foil stamping, embossing, and other specialty effects that make your work unforgettable.
- Specialty Stocks – Plastic cards, stickers, magnets, and specialty stocks to add dimension and value.
Direct Mail Products
We print high-quality mail pieces in every format—so your message arrives looking sharp, stands out in the mailbox, and drives response.
Core Mail Formats
- Postcards & Self-Mailers – Standard, oversized, or folded
- Letters & Envelopes – Can be personalized with various reply methods
- Newsletters, Booklets & Catalogs – Keep your audience connected with thoughtful content
- Invitations & Save the Dates – Event and seminar mailings that get opened
- Greeting Cards & Holiday Mailings – Seasonal touchpoints that build goodwill
Specialty Mailpieces That Stand Out
- Stickers, Magnets & Gift Cards – High-impact formats people notice (and keep)
- Specialty Mailpieces – Calendars, loyalty cards, snap-packs, certificates, coupons, plastic gift cards, die cut shapes and more!
And this is just the tip of the iceberg—we love a creative mailpiece!
Direct Mail Strategy
Because we don’t just print and drop—we plan campaigns with the details that drive response and save you money.
Smart Campaign Planning (or Cost-Smart Campaign Planning)
- Mailpiece Expertise – We recommend formats that stand out in the mailbox without increasing postage costs.
- Smart List Guidance – From saturation to laser-targeted audiences, we can help you reach the right people.
- Budget-Conscious Planning – We optimize print specs and postage (First-Class, Marketing Mail, Nonprofit) to stretch every dollar.
Creative That Drives Action
- Personalization That Works – Handwriting-style fonts, variable images, and tailored offers that feel authentic.
- Proven Best Practices – Clear CTAs, sizes that perform, and design tweaks that move the needle.
- Continuous improvement – With tracking and testing, your campaigns get better every time.
Direct Mail Campaign Types
Not every campaign has the same goal — and we plan each one with that goal in mind. Whether you’re attracting new supporters, driving attendance, or staying connected with your audience, we help you choose the right format, list, and message to get results.
Lead Generation & Acquisition
- Prospect Mailings – Introduce your organization to new customers, donors, or members.
- Donor Acquisition Campaigns – Build your support base with targeted appeals designed to convert first-time givers.
- Seminar & Event Invites – Drive registrations with clear, compelling invitations that get opened.
Retention & Engagement
- Newsletters & Updates – Keep clients, members, and donors informed and connected.
- Seasonal Campaigns – Holiday cards, summer specials, and seasonal promotions that keep you top-of-mind.
- Thank-You & Appreciation Mailers – Strengthen loyalty and increase lifetime value with personalized gratitude.
Revenue-Driving Appeals & Promotions
- Fundraising Appeals – Spring and year-end campaigns that inspire giving.
- Special Offers & Promotions – Time-sensitive offers that boost sales or participation.
- Membership Renewals & Reminders – Nudge your audience to renew, re-enroll, or take action.
Awareness & Education
- Public Notices – Clear, compliant communications for municipalities or utilities.
- Program Announcements – Highlight new services, classes, or initiatives.
- Educational Mailings – Brochures, guides, and resources that inform and empower your audience.
Mailing Lists
Because the right list is the foundation of every successful campaign.
Build a Targeted Audience
- Purchase a Targeted List: Choose saturation, household/consumer, business, or specialty lists tailored to your goals.
- Target by Geography: Target as broadly as an entire state or as precisely as a custom-drawn neighborhood map, we help you reach the right areas.
- Target by Demographics: Blanket every address, or zero in on exactly who fits your ideal audience. We can target by income, interests, donor propensity—almost anything you can imagine.
Make Your List Campaign-Ready
- Use Your Existing List: We’ll clean, format, update moved addresses, remove duplicates, and make sure everything meets USPS standards.
- Postal Savings Built In: Every list is standardized, presorted, barcoded, and verified for fastest delivery and lowest postage.
Personalization With Variable Data
Mail merge on steroids.
Personalization That Connects
- Names, Offers & Images That Engage – Every piece feels written just for the recipient.
- Smart Segmentation – Adjust content by location, interest, donor type, and more.
- Higher Engagement, Better Results – Personalization drives more opens, more clicks, and higher response.
Seamless Campaign Integration
- Plug-and-Play Setup – Our mailing list segmentation fit smoothly into your campaign planning.
- Complex coding? That’s our specialty – We handle the heavy lifting, so you don’t have to worry about logic errors or data headaches.
Graphic Design
Our in-house design team makes sure your message doesn’t just look good—it connects. We learn your goals, understand your audience, and create print pieces that are professional, on-brand, and results-focused.
Creative That Connects
- Custom Design for Every Format – Postcards, brochures, flyers, catalogs, booklets, and more.
- Reader-Centered Creative – Layouts and messaging shaped around what matters to your audience.
- Brand-Right Creative – Consistent polished design that reinforces your identity.
Production-Ready Precision
- Prepress & Print-Perfect Setup – So every piece looks as good on paper as it did on screen.
- Have a designer or DIY file? We’ll make the adjustments to ensure it prints flawlessly.
Our Formula for Direct Mail Success
We take the stress out of direct mail by handling every detail—so your campaigns run smoothly, strategically, and right on time. You bring the goals. We bring the system.
Campaigns built to connect, convert, and deliver results.
- Discovery– We start by learning your goals, audience, and pain points —so we know exactly what success looks like for you.
- Strategy & Quote– We recommend the right mailpiece, list and timing to maximize impact while keeping cost savings.
- Design & Proof– We build your creative or prep your provided files for flawless production.
- Production– In-house precision printing, personalization, finishing, and mail prep.
- Delivery & Tracking– Your campaign is USPS-verified, mailed on time, and fully trackable—so you know exactly when it’s hitting mailboxes.
Capabilities
Our fully integrated print and mail operation means you don’t just get your job out the door—you get it there faster, more accurately, and at the best postage rates possible. With over 18,000 square feet of production space and state-of-the-art equipment, we deliver both speed and savings—all under one roof.
Graphic Design & Prepress
Bring your ideas to life with eye-catching, print-ready designs that engage your audience and ensure flawless production.
Our team uses industry-leading tools like Adobe Creative Suite, Fusion Pro for variable data, and advanced image generation to make sure your project looks sharp and runs smoothly on press.
Data Processing
Maximize deliverability and reduce wasted postage with precise, USPS-compliant data services.
We clean, standardize, and update your lists with NCOA move updates, deduplication, and address hygiene. We also handle postal presort to make sure every campaign qualifies for the best rates possible.
Digital, Offset & Envelope Printing
High-speed, in-house printing for projects of every size — from short digital runs to premium offset jobs.
We offer full-color envelope printing with addressing and stamping in one pass, plus large-format digital runs for oversized or specialty pieces. Whatever the format, your brand comes through crisp and consistent.
Inkjet, Tabbing, Stamping & Gluing
Fast, accurate finishing that keeps mailings moving efficiently — and compliantly.
From high-quality addressing directly onto mail pieces to USPS-approved tabbing and stamping, we make sure your mailings arrive intact and on time. For complex jobs, we also provide in-line gluing and specialty applications.
Mail Inserting & Specialty Mailing
Automated speed meets hands-on accuracy for even the most complex jobs.
Whether it’s a simple two-piece letter or a jumbo 9×12 packet, we can insert, affix cards, polywrap catalogs, and handle custom kitting projects — all under one roof, without delays from outside vendors.
Booklet-Making
Professional, polished results for everything from event programs to full catalogs.
Choose from saddle-stitch, perfect binding, coil, or Wire-O binding. Our booklet production handles both short runs and large-scale jobs, so you can trust the finish will match the quality of your content.
Folding, Scoring, Perforating & Cutting
Precise finishing that keeps your piece looking sharp and professional.
From standard tri-folds to intricate folds with scores, perforations, and trims, we make sure every piece opens, tears, and reads exactly the way you intended.
Finishing & Packaging
The extras that make your project stand out.
We offer gloss, matte, satin, and soft-touch coatings, as well as die-cutting, laminating, shrink-wrap, corner rounding, and even pallet wrapping. The details matter, and we make sure yours shine from start to finish.
Want to see the firepower behind our operation? See our Equipment List.