Fundraising is tough business, no question about it. Although it is an important source of revenue for nonprofits, securing donations entails addressing many challenges. From attracting donors to sustaining them, here are some of the most common fundraising challenges...
With its substantial growth, digital media continues to play an integral role in today’s marketing landscape. The proliferation of social media tools, along with a host of new software, applications and companies, has led to the increasing popularity of online...
You’ve designed a beautiful marketing piece. The colors look just right on your computer screen, and you just know your brochure is going to make a great first impression for your business. You upload your file to an overseas printer because the prices are cheap, and...
The run-up to December is over: The holiday season is here, which means it’s crunch time for nonprofits. What will be in your organization’s stocking this year? The answer isn’t as simple as sitting on Santa’s lap and asking for donations to double — but you can still...
When it comes to nonprofit organizations, every cent matters, and you definitely want to stretch your funds as far as you can. That’s why when it comes to mailing campaigns, it’s important to know how much your organization can save with nonprofit postage rates. On...
Suppose you had a really great engine for a car, but that’s all you had. Lots of horsepower. A satisfying rumble when it’s running. Plenty of potential. But you have no steering wheel. Heck, no wheels. No chassis, no axles, no driveshaft… Well, you wouldn’t have a...
