Mellady Direct President Jill Mellady was honored by College of the Canyons Foundation March 19, when she was presented with the organization’s annual Silver Spur Award that honors those who have made significant contributions to the Santa Clarita Valley community....
With constant advances in technology and online marketing, it may be tempting to think of direct mail as a thing of the past. However, that couldn’t be further from the truth. Here at Mellady Direct Marketing, we continue to see clients have great success with...
We’ve got great news for our direct mail customers: Starting April 10, postal rates will be rolled back, delivering an average reduction of more than 4 percent to business and nonprofit mailers. Those savings really add up, especially if you rely on large direct mail...
This has already started off to be a thrilling year for Mellady Direct Marketing! Continual advances we are making in traditional and digital marketing have the Mellady Direct team very excited about what’s ahead for you, our valued clients and friends! First up?...
When it comes to marketing, the old adage holds true: There’s strength in numbers. As you consider how you approach marketing for your business, don’t overlook the power of a multichannel approach. The Direct Marketing Association reported last year that nearly 50...
Think about the last time you took a road trip to somewhere unfamiliar. Did you just hop in the car, get out on the open road, and figure out where you were going as you drove, hoping you’d eventually arrive at your intended destination? Probably not. Sadly, however,...