It’s interesting how something can get repeated often enough that it gets accepted as fact. For example, everyone “knows” George Washington’s dentures were made of wood, right? Wrong! Although our nation’s first president suffered dental problems throughout his adult...
If you are involved at any level with a nonprofit organization, you know just how crucial it is to raise funds. It is a constant effort, and particularly at the end of the year when the holiday season rolls around it is vital to develop an appeal campaign that reaches...
When you ship a single item, often you might opt for a tracking service, whether it’s provided by the U.S. Postal Service or a commercial shipping company like UPS or FedEx. It can be pricey, but for a single, high-priority letter or package, it’s worth...
Mention “Millennials” and, depending on your audience, you’ll likely be met with a variety of opinions on everything from their work ethic to their spending habits. When it comes to marketing, one thing’s become clear: they definitely respond to proven methods....
Digital marketing is not a foreign concept to companies today. In fact, technological advancement and various social media platforms have enabled businesses to fully embrace the digital platform for promoting their brands. Considering the vast potential for...
In today’s marketing landscape, the significance of digital marketing cannot be overstated. As the digital marketing industry continues to grow, so does the demand for digital marketers. There is a growing emphasis for digital marketers to stay relevant and...