As a consumer, sometimes it may seem that if there’s one constant about the U.S. Postal Service it’s that postage rates keep changing. The truth is, yes, there are constant changes to bulk mail postage rates, but it doesn’t need to be confusing. In fact, if you’re...
When we say that Mellady Direct Marketing is a full-service firm, we really mean it, and those services extend well beyond simply printing and mailing. We’ve also helped numerous clients refine and revamp their branding materials, including that most common of...
So it’s time for your next mailing campaign, and you’re trying to save money wherever you can. You hire a designer to create your piece, and then find a big online printing company to print your postcards. You don’t have a mailing list, so you need to find a company...
Once upon a time, sending out direct mail meant mutually exclusive choices of either the lowest-price option or splurging on a more attractive piece. The good news for businesses is that those days are long gone. Not only has advanced digital printing technology made...
In the midst of political direct mail season, the Mellady Direct Marketing team was thrilled to have Southern California Public Radio reporter Aaron Mendelson and photographer Maya Sugarman from 89.3 KPCC drop by to interview Jill about what goes into helping...